{"name":"Consumer Struggle - continue","description":"As a visual artist exploring the intersection of digital culture, consumer identity, and algorithmic influence, this series captures the complexities of navigating a world where personal agency is often reduced to data points and transactional value. This project reflects on the struggle of consumers in a hyper-digitized market, where identity, choices, and desires are shaped, tracked, and monetized. Using generative digital techniques and minted artworks, I visually deconstruct the labyrinth of digital consumption, questioning the vague boundaries between autonomy and algorithmic manipulation.","attributes":[{"trait_type":"Unnikrishna M Damodaran","value":"unnikrishna m damodaran","display_type":"text"}],"animation_details":{"bytes":50374399,"format":"MP4","duration":2,"sha256":"5dc29064eb1219d25c6d4adc83b02e9b4c88ff204b0ea211f8681a09f237b3e8","width":1080,"height":1920,"codecs":["H.264"]},"animation":"https://arweave.net/E51joEJ9wOTge9xD2H5cJxHYZ1WbP12tonhUXFfGX00","animation_url":"https://arweave.net/E51joEJ9wOTge9xD2H5cJxHYZ1WbP12tonhUXFfGX00","image_details":{"bytes":2683918,"format":"PNG","sha256":"186d76db0f7e36a11073e0f5c98bb007968cd8c97f40ddda636080fc6e10e3ad","width":804,"height":1426},"image":"https://arweave.net/GCXovNoMUD0WdNsSV8QUnwV9U4k6rARnFAHwFZkH91A","image_url":"https://arweave.net/GCXovNoMUD0WdNsSV8QUnwV9U4k6rARnFAHwFZkH91A"}